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酷云互动

酷云互动是新一代电视媒体大数据平台的开创者和领导者,也是业界首个能够提供全媒体大数据服务的科技公司。
酷云互动

公司简介:

我们是谁

2013年1月,人类时间简史里一个平常的月份,

酷云互动成立,这家公司由信仰“从不做跟随者”的伙伴组成。

那时,移动互联网风起云涌,

可我们做了前瞻的决定:将家庭娱乐作为我们实现梦想的起点,

如今正是依托这个起点,我们羽翼丰满地飞向跨屏全媒体领域。

我们不愿妄言改变世界,但我们愿用远见和行动去证明:

唯有智能技术可以变革旧有模式,并创造全新商业价值。

我们在做什么

酷云互动是新一代电视媒体大数据平台的开创者和领导者,也是业界首个能够提供全媒体大数据服务的科技公司。我们拥有100余项专利技术,凭借这些人工智能和大数据技术,为客户提供以用户KID为核心的大数据平台服务和智能营销服务。

我们在电视媒体大数据方面保持绝对的领导地位。截至2018年3月,已经覆盖80%的电视终端品牌,拥有6亿累积用户KID和3.2亿活跃用户KID。我们为包括7大卫视在内的400余家电视台、前10大影视内容制作公司、广告主等生态伙伴提供电视媒体大数据服务。

在此基础上,我们提出全新战略,即以用户KID为核心,重构媒体大数据、用户大数据、企业大数据。首先,继续保持我们在电视媒体大数据方面的领先优势,同时,我们正在加速重构和数字化户外媒体;此外,我们与百度、阿里巴巴、新浪等伙伴建立了战略合作,以打造业界领先的全媒体大数据平台。最后,我们致力于将全媒体大数据与企业实时交易大数据打通,真正助力企业实现智能营销和业务决策。

在AI时代,我们掌握着用户的实时大数据,这是智能营销时代的新型货币,不仅深刻影响企业的商业决策,还将颠覆旧有不透明不真实的数据模式,给整个行业带来新动力。

我们的愿景和使命正是通过AI技术,建设一个公正、透明、高效的全媒体生态。

目前,酷云互动拥有员工人数200+,技术研发人员占所有员工的50%,核心团队人员拥有10年以上互联网、广电、营销等领域经验。除北京总部外,在武汉、深圳、天津、上海设有分支机构。

About KuYun

Who are we

The January of 2013 is a common month seen from the whole history of human being.

KuYun Interaction was founded at that time. Partners who believed in “being non-follower” built up the company.

Looking backward, the mobile Internet was raging like high waves.

However, we made a forward-looking decision: family entertainment could be our starting line on a path of dream.

With the support of the starting line, we flew in full swing toward multi-screen omnimedia.

We have no intention to dare to change the world. However, we want to prove ourselves with our foresight and action.

Intelligent technology is the sole method to be used to change the old pattern and is able to create brand new commercial values.

What are we doing

KuYun Interaction is a trailblazer and pacesetter in the new generation of big data platform regarding TV media. And it is the first technology company in the sector which can provide omnimedia data service. We boast over 100 patent technologies. By employing these AI and big data technologies, we can provide clients with big data platform service and intelligent marketing service which revolve around our users’ KID.

In terms of big data concerning TV media, we grip the absolute leading position. Up to March, 2018, we have covered 80% TV terminal brands and boasted an accumulation of 600 million users’ KIDs and 320 million active users’ KIDs. We have provided TV media big data service for over 400 TV stations (including 7 major satellite TV stations), top 10 film and television content production companies and advertisers, all of which are our eco-partners.

On this basis, we have pushed forward a new strategy that we will restructure big data of media, users and enterprises with users’ KID as the core. Firstly, we will continue our advantages in big data regarding TV media. In the meantime, we will accelerate the pace in restructuring and digital outdoor media; in addition, we have established strategic cooperation with partners, such as Baidu, Alibaba and Sina, to forge a leading omnimedia big data platform in the sector. Finally, we will dedicate our efforts to break barriers between omnimedia big data and real-time big data of enterprises, which can practically help enterprises to realize intelligent marketing and business decisions.

In the era of AI, we master the real-time big data of users, which is the new currency in the era of intelligent marketing. It will not only profoundly influence the business decisions of enterprises, but also upend the opaque and unreal data pattern, so as to drive new impetus into the whole sector.

Our vision and mission is to build a fair, transparent and highly efficient omnimedia ecology by means of AI technology.

At present, KuYun Interaction owns over 200 staff, among whom technology research staff account for 50%. Our core team members own over ten-year experience in sectors like Internet, broadcast and television, and marketing. Except our headquarter in Beijing, we also have branches in Wuhan, Shenzhen, Tianjin and Shanghai.

会员信息

李鹏

酷云互动科技有限公司董事长兼CEO

创业17年,从事过金融、在线旅游、移动互联网(手游、音乐、阅读)、娱乐、大数据等领域的工作。

Peng Li

Chairman & CEO of KuYun Interaction Technology Co., Ltd

With 17-year experience in start-up enterprises, he has engaged in sectors like finance, online tourism, mobile Internet (mobile game, music and reading), entertainment and big data.

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